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What Does a Web Design and Development Agency Do?

If you want to improve your website, you should think of web design and development as two essential areas that work together.  You need both to have a modern website that works well for users. 

When you hire an agency such as that focuses on both website design and development, you get the best of both worlds. First, you have a team of people dedicated to making sure your website looks modern and captures your brand identity. Second, you can be sure that your website is going to do what you want it to do.

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If you hire a full-service agency, your team will likely include search engine optimization (SEO) in your web design package so more people can find you when they’re using Google, Bing, or another search engine. SEO is so important because over half of all web traffic is said to come from organic search. 

To be successful, your website needs to look good, create a good user experience, and be optimized for search engines. A good design and development team will make sure you meet all of these criteria. 

Your web design team, typically led by a project manager, will work with you to figure out your needs and desires, so you get the website you’ve always wanted. They’ll take time to understand your business and your competitors, so you can be confident your website captures the essence of your company.